posted by organizer: wwtpcsuper || 5933 views || tracked by 10 users: [display]

BDMIOM 2018 : The 1st International Workshop on Big Data for Marketing Intellegence and Operation Management

FacebookTwitterLinkedInGoogle

Link: https://bdmiom.github.io/
 
When Dec 10, 2018 - Dec 13, 2018
Where Seattle, WA
Submission Deadline Oct 24, 2018
Notification Due Nov 8, 2018
Final Version Due Nov 15, 2018
Categories    big data   machine learning   data mining   marketing
 

Call For Papers

Nowadays in big data era, in order to acquire, keep and satisfy customers in scale, sales and marketing is evolving from relationship based targeting only to adding more advanced marketing intelligence. Search engine optimization (SEO) and marketing, email marketing, and mobile is where big data is having the largest impact on their marketing programs today. Digital traces of online activities provide enterprises a huge amount of profile data. Customer relationship management (CRM) tools are also applying more features based on artificial intelligence. Therefore, businesses are able to discover, understand, engage and convert their consumers in a completely different way. Meanwhile, data protection and privacy issues are always the top priority in customer obsession, especially after General Data Protection Regulation (GDPR) was implemented in 2018. Furthermore, when consume the data, ethic problems should be also considered in the new era of marketing.

The scopes of this workshop include the practical problems in marketing, as well as marketing applications in artificial intelligence, customer and relationship operation management issues. Moreover, enterprise level customer data management, protection and ethics issues in marketing and customer analytics are also important areas in our workshop.

Related Resources

AIBC--Ei Compendex and Scopus 2022   2022 3rd International Artificial Intelligence and Blockchain Conference (AIBC 2022)--Ei Compendex, Scopus
WSDM 2022   Web Search and Data Mining
MDPI-SI-BDHA 2021   Call for Papers: Special Issue “Big Data for eHealth Applications” (MDPI Applied Sciences, IF 2.474 – Indexed on Scopus, Web of Science)
ICDM 2021   21st IEEE International Conference on Data Mining
BDIoT 2021   5th International Conference on Big Data and Internet of Things - BDIoT’21
ICBDB 2021   2021 3rd International Conference on Big Data and Blockchain(ICBDB 2021)
MECHATROJ 2021   Mechatronics and Applications: An International Journal (MECHATROJ)
DMSE 2021   2nd International Conference on Data Mining and Software Engineering
SITAIBA 2021   SITAIBA 2021 : 2021 International Conference on Security and Information Technologies with AI, Internet Computing and Big-data Applications
ICKE 2022   2022 8th International Conference on Knowledge Engineering (ICKE 2022)