| |||||||||||
ictrb 2015 : International Conference on Retailing & Branding | |||||||||||
Link: http://www.mypadacademia.com/ictrb2015 | |||||||||||
| |||||||||||
Call For Papers | |||||||||||
The papers should be the original work of the author, which was not presented, published or accepted for presentation in any form. Margins -1 inch on all sides, Font- Times New Roman, Font, Size 12 regular, Spacing1.5”. Title page: Full name of the author(s), designation, affiliation, and Title of the Paper, address for communication with email and mobile number. Full paper should include an abstract in 250 words with at least 5 key words and reference. The author and co-author should register separately. All papers received will be put through a blind review process. The papers should be sent to conferenceonretailing2014@gmail.com The maximum length of the paper should not exceed 6 pages excluding cover page. A seminar volume consisting of selected papers will be published with ISBN Number
Topics : Emerging Retail Scenario Retail marketing Retail Analytics Consumer Insights Consumer Perception Retail Channels Supply Chain Management Logistic Management Multi Channel Retailing Franchising Service Quality Service Marketing CRM in Retailing HRM in Retailing M-Commerce, F-Commerce, S-Commerce, E-Commerce in Retailing and Branding Retail Environment Technology in Retailing Online/Offline Retailing Branding Brand Management Brand Building Brand Strategy Multi Brand Retailing Single Brand Retailing Global Branding Global and Cultural Marketing Managing Brands in the online /offline environment Regulatory Framework Foreign Direct Investment in Retailing Organised vs. Unorganised Retailing |
|