The 2015 edition of Strategica focuses on the Local versus Global dynamics from a myriad of standpoints: Business, Economics, Finance, Banking, Management, Leadership, Marketing and Ethics. It is a great opportunity for interdisciplinary discussions and debates on the varied suitable ways for businesses, financial and public institutions, governments and non-governmental organizations to approach the new environmental conditions, to make the most of their resources and competitive advantages. In this respect, we highly encourage papers on opportunities and constraints related to cross-border endeavors and experiences.

The conference is organized by the College of Management from the National University of Political Studies and Public Administration in Romania (NUPSPA) in partnership with the National Bank of Romania.

The conference welcomes papers related to broad areas of Economics, Finance and Banking, Business Administration, Management and Leadership, Marketing and Consumer Behavior, and Business Ethics and CSR. We are receptive to a wide range of perspectives and methods including empirical research, theory development, formal theoretical modeling and experimental methods.

We welcome participants to submit papers they would like to be considered for presentation at the conference, as well as being published in the conference proceedings (e-book with ISBN, edited by a prestigious publishing house). Selected papers will be published in several indexed journals: Economics & Sociology, Management Dynamics in the Knowledge Economy, as well as other partner publications.