Submission deadline: Jan 31, 2012
Title of book: "Digital Creativity: Individuals, Groups, and Organizations"
Editor: Kun Chang Lee
Professor at SKK Business School
WCU Professor at Department of Interaction Science
Sungkyunkwan University
Seoul 110-745, Republic of Korea


-Introduction:
Creativity is called a fifth management resource, following human resource, hardware resource, monetary resource, and knowledge resource. Creative products and service can turn a tide in the target market all of a sudden. Creative products and services can lift underdog companies to one of most admired companies in the world. As digital innovation is permeated into our daily lives as natural things, creativity started to take a new shape compared to its past form-digital creativity. Unanimously, we can say that all the realms of our lives are influenced by a wide variety of digital technologies such as Internet.

However, it is a surprise that sufficient attention was not paid to how Internet and related digital technologies have changed all the areas of creativity- source of creativity, the process of revealing the creativity, team creativity, and organizational creativity. Even companies get more creative in locating potentially loyal customers by referring to digital technologies that provide excellent data mining mechanisms capable of equipping companies to look for target customers with high effectiveness and efficiency.

Summarizing all the arguments so far, now is a time for us to consider the potential influence of digital technologies on creativity. For this purpose, this book considers various factors that would affect creativity-individuals' digital efficacy, heterogeneity among members (i.e., age, gender, races, tenure, education, and culture, etc), CMC (Computer-Mediated Communication), task complexity, exploitation, exploration, culture, organizational learning capability, and knowledge networks among members etc.

-Keywords:
digital technology, individual creativity, team creativity, organization creativity, digitalists,
brain informatics, physiology, social network, artificial intelligence, social simulation, virtual worlds

-Objective of the Book:
This book introduces a theorized and systematic glimpse into an exciting realm-digital creativity. To facilitate readers to remain motivated until the end of the book, I organized this book with contents starting from individuals to teams and ultimately to organizations with various techniques and cases. Each chapter will show you how individuals, teams, and organizations can become creative through digital technologies.

- The audience for this book is:

Professors in academia
Students (undergraduate and graduate)
Politicians
Policy Makers
Government officers
Corporate executives of firms
Managing directors
Academics and researchers in the field both in universities and business schools
Artists seeking creativity in their fields
Information technology directors and managers
Quality managers and directors
Human resource directors
Libraries and information centres seeking to investigate the theoretical/practical implications of creativity in the digital world

- Recommended topics include, but are not limited to, the following:
The book will be structured into 4 main sections:

Section A: Individual Creativity
Section B: Team Creativity
Section C: Organization Creativity
Section D: Future Directions for Creativity Studies

- Submission Procedure
Full chapters are expected to be submitted by January 31, 2012. All submitted chapters will be reviewed by editor and review boards for this book. Review results will be returned to authors within two weeks from initial submission.

- Publisher
This book is published by Springer. For additional information regarding the publisher, please visit http://www.springer.com. This publication is part of the Springer Business and Economics Series. This book is anticipated to be released by Dec 2012.

-Inquiries and submissions can be forwarded electronically (Word document) to
Prof. Kun Chang Lee
Sungkyunkwan University, South Korea
E-mail: kunchanglee@gmail.com