Original Research Papers (both empirical and conceptual) are invited from academicians, industry practitioners and research scholars engaged in the field of business and management. The conference discussion may include the following and the related areas:
• Marketing:
Internet Marketing, Consumer Behavior Analysis, Product and Brand Management, Integrated Marketing Communications, International Marketing, Industrial Marketing, Services Marketing, Green Marketing, Digital Marketing, Marketing Innovations, etc.
• Finance:
Bank Management, Financial Engineering, Creative Accounting, Micro-Finance, Derivatives & Risk Management, Capital Markets, Asset Pricing, Private Equity, Innovative Financial Products and Practices, etc.
• HRM:
Management Processes, Organizational Behavior, Human Resource Planning and Development, Organizational Development, Training and Development, Talent Management, Management of Change, Organizational Efficiency, Human Resource Accounting, HRIS, Employee Engagement, and Human Capital Creation, etc.
• Operations:
Manufacturing Processes, Supply Chain Management, Optimization Techniques, Total Productive Maintenance, Project Management, TQM, Six Sigma, Productivity Management, Technology Management, etc.
• Information and Computer Technology:
E-Commerce, E-Governance, Soft Computing Techniques, Management of Information Technology, ERP, Software Engineering, Decision Support, Experts Systems, Knowledge Management, Information Retrieval, Information and Communications Technology, cloud Computing, Global Trends in IT, etc.
• General Management:
Business Economics, Public Policy, Entrepreneurship Development, Business Law, Business Ethics, Intellectual Property Rights and Corporate Governance.